AI for learning
AI solutions for learning, powered by learning science. We've been building AI solutions since 2014.
Awards and recognition
Clients
The WildFire edge
We deliver AI solutions for learning that work in production
From prototypes to full products, we build AI tools powered by proven learning science. That's why our clients choose us to deliver learning AI they can trust.
Award-winning AI builds
Trusted by EdTech teams, universities, and corporate learning departments to ship tools people can learn with.
Strategy with measurable outcomes
We pair AI implementation with learning science so outcomes improve alongside efficiency.
Expertise
What we do for AI-driven learning
AI Speaking
Award-winning keynotes
An award-winning speaker, he has delivered keynotes in the UK, Europe, US, Canada, Africa, Australia, Middle and Far East.
Strategic Consultancy
Vision to planning
We help organisations think strategically about AI, passing on our expertise from vision to planning and product definition.
AI Product Development
From prototype to production
From specific features and pilots to full implementation, we push through prototypes to fully developed product.
CEO spotlight
Donald Clark
Over 40 years in online learning and a decade in AI for learning. Former CEO of Epic Group plc, investor and board member in leading learning companies, and a widely ranked EdTech influencer.
- Former CEO of Epic Group plc (sold 2005).
- Investor and board member in Learning Pool and Cogbooks.
- #2 EdTech influencer in Europe (Nov 2024).
Latest books
Recent publications
2025
AI and Productivity
2024
AI for Learning (2nd Ed)
2023
Learning and the Metaverse
2022
Learning Technology
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